Cookies are small text files a website asks your browser to keep, so it can remember things between page loads. The honest summary: we use a few that the site needs to work, and a few more that help us understand how the site is being used so we can keep improving it. Anything beyond strictly necessary is opt-in.

Categories we use

Strictly necessary

These keep the site working. They cannot be turned off without breaking the basic experience: keeping you logged in, keeping items in the cart, processing the checkout, remembering whether you have already accepted other cookies.

SourcePurposeRetention
WooCommerce session cookieTracks your cart contentsSession
WooCommerce items cart cookiePersists cart between visits2 days
WordPress login cookieRecognises a logged-in accountUp to 14 days
Cloudflare __cf_bmBot mitigation and security30 minutes

Performance and analytics

These help us see how pages are performing, where the site is slow, and what content people read. They are anonymous in aggregate. We use these only after you accept analytics cookies.

SourcePurposeRetention
Google Analytics 4 (_ga, _ga_*)Aggregate visit and engagement data24 months
Microsoft Clarity (_clck, _clsk, MUID)Anonymised interaction recordings to spot UX issuesUp to 13 months

Functional and search

SourcePurposeRetention
Rank Math SEOInternal usage signals to improve on-page SEOUp to 12 months
YouTube (only if a video is embedded on a page you visit)Plays embedded video contentPer Google’s standard policy

We do not run third-party advertising cookies, retargeting pixels or social-media tracking pixels by default. If we ever introduce them — for example, if a future Smart Shopping campaign requires Google Ads conversion tracking — we will list them here and require fresh consent before they fire.

How to manage your preferences

The first time you visit, you will see a consent banner. You can:

  • Accept all — every category above runs.
  • Reject non-essential — only strictly-necessary cookies run.
  • Customise — pick category-by-category.

You can change your choice at any time by clicking the Cookie preferences link in the footer to reopen the consent banner.

You can also block or delete cookies in your browser settings. Bear in mind that blocking strictly-necessary cookies will break parts of the site (the cart, checkout, and login will stop working). The relevant settings live at:

  • Chrome → Settings → Privacy and security → Cookies and other site data
  • Firefox → Settings → Privacy & Security → Cookies and Site Data
  • Safari → Preferences → Privacy → Manage Website Data
  • Edge → Settings → Cookies and site permissions

Third-party cookies

Some cookies are set by services we use (Google, Cloudflare, Microsoft). Those services manage their own cookie policies, and we link to them where relevant. If you would prefer to keep these out of your browser entirely, the consent banner is the cleanest place to do it.

Changes to this notice

We will update this page when we add, remove or change a cookie category. For routine edits — clarifying wording, updating retention values to match a vendor’s published policy — we may revise without separate notice.

Last updated: April 2026.

Questions about this? Email [email protected] or write to us at our registered office and we will call you back.

DRAFT — solicitor review pending.